Page 19 - ARA News Q3 2022

Shifting Scenes
The ARA Welcomes a
New Marketing Manager
Burhan Osman
The ARA is excited to be welcoming Burhan Osman to its team. Beginning in May 2022, Burhan joined the ARA as marketing
manager. He will oversee the marketing
and communication efforts of the team, as well as photography, and he will use his design skill to develop engaging creatives for the association.
Burhan was born in Saudi Arabia and raised in Ottawa, Ontario. A graduate of Carleton University, Burhan decided to switch career paths and get involved in the graphic design and marketing industries. In 2015, he moved to Vancouver, B.C., to attend Langara College, where he earned a diploma in Digital and Print Publishing. After finishing at Langara, Burhan worked freelance for a number of months, before becoming employed at the University of British Columbia (UBC). He worked there for a number of years across a number of divisions, including UBC Vantage College and the Faculty of Applied Science.
Burhan then moved from UBC to Aplicar, a local education tech start up. There, Burhan was the creative lead/communications and
marketing lead, and he helped the company launch its social media and blog channels. During this time, Burhan also worked as a senior designer for the Indigenous-owned public relations firm, pipikwan pêhtâkwan (formerly known as Gwin Communications). He was able to take his vested interest in social justice and anti-oppressive learning and work on a number of projects in a number of Indigenous communities. While there, he spearheaded design and branding projects for a number of clients, including the Government of Alberta, the Alexis Nakota Sioux Nation, the University of Alberta, the Dene Nation, and more.
In his free time, Burhan loves spending time on the beach, hanging out with friends, going out to eat, working on freelance projects, and cooking. He is an avid supporter of Arsenal Football Club, and he hopes to visit London soon to catch a game. n
Marwick Marketing Joins as a New Preferred Supplier
ARA members can now improve their online strategies and increase sales with the ARA’s new partner.
The ARA provides a variety of cost-saving programs to help members reduce their operating costs and add value to their membership in the association. With this in mind, we would like to introduce you to Marwick Marketing, the ARA’s go-to partner for digital marketing,
including website performance, Google advertising, social media management, and more.
Marwick Marketing is a leading Google Partner agency with over 10 years of experience helping automotive businesses grow. Not only was Marwick Marketing ranked the 11th Fastest Growing Company by Business in Vancouver in 2020, this year they were also ranked as best SEO Agency by Clutch. The ARA recommends and endorses Marwick Marketing to all businesses seeking an experienced digital marketing team to improve their online strategy and increase sales.
The team at Marwick Marketing will provide ARA members with
advice and strategies for gaining market share on Google and other search engines, audit their website for performance, dive deep into Google Ad opportunities, provide advice on improving their Google My Business listing, discover ways to improve their social media, and highlighting other ways to market their business.
All ARA members can take advantage of a free digital marketing consultation. During this initial consult, Marwick Marketing team will uncover information about your business and competitors and come back to you with suggestions on digital strategies that will propel your business ahead of the competition.
We are pleased to invite all ARA members to book their free consultation at marwickmarketing.com/ara-bc, or contact Kristin McInnes at 604-337-2980. You can also email: kristin@marwickmarketing.com. If you call, please remember to mention that you are an ARA member. n
ARA NEWS | 3RD QUARTER 2022
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